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Overview |
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Logo Redesign
Branding
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Challenge |
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Pitch the unique product to Starbucks as a new coffee seasoning grinder. The logo and packaging would be the launch pad for the brand.
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Solution |
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An organic style was taken with Grind Splash. The logo utilizes rich, natural colors and shapes to connect with the coffee industry. The typefaces were picked to look as if they were printed on a burlap coffee bag imported from Columbia.
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